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My first Impossible Whopper

I wanted this burger to be a world-rocking experience. But unfortunately it was not. It was a perfectly decent burger. But yes, I could tell the difference. But recognizing that it wasn’t real meat wasn’t the problem. The problem — at least for me — was that the Burger King Impossible Whopper, like the burger from Beyond Meat, contains some sort of mysterious seasoning that is intended to make it taste like meat. I just don’t like that taste. It tasted artificial. I think this would make a much better burger if it was creatively seasoned to taste like what it is — a vegetarian burger.

Still, it’s not about me. It’s about what products like this can do to reduce the consumption of meat and to convince people that meat substitutes can be good.

Meanwhile, the world is waiting for a proper meatless hot dog.

One Comment

  1. Henry Sandigo wrote:

    Wow, I wonder if Vicky is sampling the food you show and list. She hasn’t mentioned food at all.

    At the end of the day for her she is so tired she falls immediately to sleep once in her bunk. Hiking the steep hills of Glencoe, South Skye, Kerrera, Trotternish, Culloden, Cawdor (and other mouthful names) and kayaking in some bay somewhere while rain is pouring down on them.

    Wednesday, September 18, 2019 at 4:33 pm | Permalink

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